Speed vs. velocity

Speed vs. velocity

A great project outcome needs focus, it needs a brief. It needs velocity. Are you hiring a designer to realise your vision, or to work with you to create something bigger than both of you?

Perspective, perception, context

Perspective, perception, context

I couldn’t resist this lovely shiny rabbit this Easter. It reminded me of the work of the artist Jeff Koons, who takes something small, and by making it massive, and changing the material, he challenges our perception of that thing by taking it out of context. How...
Woof! What a week!

Woof! What a week!

Pancakes, passion, promises and new beginnings, brought to us with, Lent, Valentines, and now the Chinese New Year. Gōng Xǐ Fā Cái Wishing you happiness and prosperity in the year of the Dog If you know me, you know I love my dogs, I have three. And here are my...
Epiphany!

Epiphany!

As a graphic designer, I am a great lover of words. I’m working with them all day, moving them, resizing them, changing their emphasis with colour, or italics, or bold, or capitalisation, or kerning them, punctuating around them like a gardener weeding. Epiphany!...
Can graphic design save your life?

Can graphic design save your life?

This is the title of a rather good little exhibition exploring the relationship between graphic design and health at the Wellcome Institute. For your next project consider how your information is being communicated, is it well signposted – is the copy broken down with sensible levels of heading, are your paragraphs short. Do you have plenty of white space, are you using colour and images to both reinforce your brand and convey a message, or feeling? 

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