Rubbish in, Rubbish out: using ChatGPT

Rubbish in, Rubbish out: using ChatGPT

Create role play scenarios that suit your writing to get the best out of using AI (ChatGPT). ‘You’re (an) x in a company like (x) and your audience are x in x market. Your tone of voice is x (and add some humour)’. I need a heading, bullet points and 500 words. Add some urgency perhaps – ‘my job depends on this’. Or ‘have some fun with this’. Hone down the responses by asking for rewrites where it needs it.

Me, Copyright & Donald – a cautionary tale

Me, Copyright & Donald – a cautionary tale

Don’t trust a Creative Commons Licence unless the original image is fully cited and released. News photo libraries in particular charge high fees anyway, and a fine could be exponentially worse as the infringement company that found you will want a cut too.

3 ways to weed out your fake news

3 ways to weed out your fake news

Ok, not Trump’d up (‘I invented … fake’) news, but fake Twitter or X followers, who are no good for your brand … you heard it here first! Hands up – have you ever analysed your Twitter/ X followers? Some fake Tweeters (eX’ers) are easy to spot – the...
Gong Xi Fa Cai

Gong Xi Fa Cai

Happy New Lunar Year of the Dragon! The Dragon swishes his tail and brings a year of change – and change can also bring new opportunities sparking creativity and innovation. I am a rat and in the Year of the Dragon, rats ‘will experience growth and energy and will...
“There is Always Hope” – Banksy exhibition review

“There is Always Hope” – Banksy exhibition review

Thoughts on Banksy Before going to ‘The [unauthorised] Art of Banksy’ exhibition in London last week (totally worth a visit), I took the time to listen to a podcast series on BBC Sounds to give me a bit of back story and help me understand him better (we...