It’s over 400 years since the birth of Shakespeare (the best selling author of all time), did he have branding – of course he did!
That got me thinking of a bit of fun, an imaginary conversation…
Be like Will…
Hi Will, how can I help you with your branding today?
“In my minds eye” “We have seen better days”
Fab! I’d love to help, why do you feel you need a branding refresh?
“I want to be “Be a child o’ th’ time”
Smashing! What has brought you to this decision?
“Though this be madness, yet there is method in ‘t”
“All the world’s a stage, and all the men and women merely players. They have their exits and their entrances; And one man in his time plays many parts”
I see, so you have a change in business direction. Have you thought about your brand purpose? Have you tweaked that already?