Solving design problems is my thing. I like to research by reading the brief, having a chat, sometimes seeing how others have solved the problem… but the one thing I have to do is… sleep on it. By my bed you will find a sketchbook where I work through ideas before going to sleep, or to capture them as I fall into, or wake from, sleeping. If you can hold onto a question that you want to solve – your lovely brain has a whole night to try and figure out the answer for you.
If you’ve invested in your brand, or just have an unusual name, it’s good for you to hear it properly, and whoever is saying it, not to find out later that they’ve just spent an hour mis-pronouncing it and feel a bit foolish. Here is a LinkedIn top tip…
Commitment, intimacy, dependability – that’s all we want in a relationship with a person, or a brand. Because, we don’t just consume or interact with a brand, we engage in a relationship, because it’s something that can define us, as well as them.
In the picture: the dog from next door, my gran, my mum, my ‘pop’ I don’t have a D-Day story to pass on, my parents were too young to fight My dads’ dad would have been the right age, but he died in an accident at St Catherine’s Dock in the East End...
Gōng Xǐ Fā Cái Wishing you happiness and prosperity in the year of the Pig They say that you can’t make a silk purse out of a sows’ ear. But they are wrong. In 1921 Arthur D. Little, Inc., of Cambridge, Massachusetts (of its time,one of the largest and most...
As a graphic designer, I am a great lover of words. I’m working with them all day, moving them, resizing them, changing their emphasis with colour, or italics, or bold, or capitalisation, or kerning them, punctuating around them to change their meaning. So, my ‘word...
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.Ok
