Create role play scenarios that suit your writing to get the best out of using AI (ChatGPT). ‘You’re (an) x in a company like (x) and your audience are x in x market. Your tone of voice is x (and add some humour)’. I need a heading, bullet points and 500 words. Add some urgency perhaps – ‘my job depends on this’. Or ‘have some fun with this’. Hone down the responses by asking for rewrites where it needs it.
This year I have made an advent image calendar of my favourite typefaces. These are coupled with a colour flow, picking the second colour to go into the next frame. I’ve also picked up words beginning ‘Advent’. I love words, especially when you pick at them – there weren’t quite enough for the 24 days, but, despite their same beginnings, they mean so many different things.
This is the year of Rabbit, a symbol of longevity, peace, and prosperity in Chinese culture. 2023 is predicted to be a year of hope.
Each of the 12 lunar year animals has it’s own story.
Stories are one of the most important elements in your branding, because they connect your humanity to your audience and help you become their first choice.
The story of the rabbit is a bit like the hare and the tortoise. Funny how moral tales cross cultures, I guess it means we all share similar values…