For me, nothing says ‘Mother’s Day’, like Daffodils
What is the first thing that your customers and clients think of, when they think of you?
I hope that when you think of me, you think of the word ‘Designer’, along with logo, brochure, information, website, journal or product guide. With those descriptions of what I do, will come other words like creative and dependable. You might also think of black and white with a myriad of colours if you’ve had one of my business cards.
Branding is the thing that differentiates us, because there aren’t many businesses who are the only ones doing what they do. Our branding, as the external representation of us in the business world, communicates in our absence. It’s a good idea to take time to review if your branding still reflects your ‘brand’ – the passion and purpose of your company, because that often changes as a business grows.
On Sunday I am looking forward to receiving a big bunch of Daffodils, because I had Roses for Valentine’s Day!
Your branding helps your clients and customers connect with you. Do yours reflect who you are, what you do and what you stand for? Are your touch points branded with a consistent look and feel? If I can help, please get in touch!