air broadband | logo design, branding, website design and build
I redesigned the existing website and built over it to bring it in-line with the developing branding, creating additional pages for the growing offers. The site had been built using the theme I use 99% of the time, the fully customisable ‘Divi’. We kept the whole lower form sections and the footer as they still worked with the branding – no point changing for the sake of it!
For one housing development, we created a small website which had to be unbranded, so we picked up on the orange from the colour palette as a nod to the branding.
Here are a few of the tweaks to the original logo, showing refined typography and logo shape, bringing in elements to indicate that they were in the business of broadband, plus I also offered a few alternatives, as I love designing logos.
I was asked by Air Broadband of Cambridge to tweak their logo. They offer full fibre broadband in places where BT can’t get to. As with lots of start-ups, they create a ‘working’ logo, quite like it, but when they start to go to market, realise that it’s not quite right. I refined their typography and logo shape, bringing in elements to indicate that they were in the business of broadband, I also offered a few alternatives, to test that the logo still ‘feels right’ to the client and their audience (see the video below).
Following on from the logo, a suite of icons were also created. Branding images were collated to create a look and feel to be used on their website and in marketing communications.
For a new housing development, where Air Broadband were to remain anonymous, we built a small website, focusing on a limited time sign-up offer.
You can’t have her – she’s mine all mine! I’ve been working with Angie for some time in developing and implementing a complete corporate image for Air Broadband as part of our move into Full Fibre broadband services. This is an ongoing project and Angie has a great understanding of what we offer and translating it into extremely well designed and powerful marketing materials. We receive frequent comments from our partners about the excellent quality of our marketing materials. I can whole heatedly recommend Angie, although be warned, she will still be an integral part of Air Broadband’s marketing requirements.