Hashtags are not just for Twitter, or Instagram, or even Facebook and LinkedIn. Hashtags categorise content and make that content more discoverable in searches both in your social media channels and on Google. You should think of hashtags as part of your branding kit – to engage your audience around an event you are holding, or for instance, an ad campaign.
Here are a few guidelines to help you take a decent photo. It could be a selfie, or better still a friend or colleague can help – a new photo is a great way to keep your profile looking fresh (how old is your profile photo?!). So here are a few tips for sharing!