connect: health tech, the connectivity mix | white paper, banners & postcards
Client: Paula Rogers-Brown Connect: Health Tech – ‘the connectivity mix’ project.
For this thought leadership project ‘the connectivity mix’ we needed to create the brand for the Ecosystem Insights that can be used for all in-depth papers and short articles. Still using the Connect: Health Tech pantone colours, images, icons and hashtags to tie into the overall look and feel of the Connect: Health Tech brand but with a slighter more grown up, serious look and feel to position C:HT as a thought leader.
Paula and I worked together to get the look and feel that she wanted and then translated that into the Ecosystem Insights white paper and marketing collateral as she took it along to her events around the country.
Ooh I like these! (on the visuals)
It was great to work with you on this Angie. The Connectivity Mix paper shows how a great design foundation can translate across different mediums.