What’s Thanksgiving got to do with entrepreneurs and branding…
I say, let’s have a day off and Turkey too, because if it weren’t for us… ;D
There be dragons…
Dragons – they were good for marketing comms, an example of viral marketing from the ancient world perhaps?!
Perspective, perception, context
I couldn’t resist this lovely shiny rabbit this Easter. It reminded me of the work of the artist Jeff Koons, who takes something small, and by making it massive, and changing the material, he challenges our perception of that thing by taking it out of context. How...
Woof! What a week!
Pancakes, passion, promises and new beginnings, brought to us with, Lent, Valentines, and now the Chinese New Year. Gōng Xǐ Fā Cái Wishing you happiness and prosperity in the year of the Dog If you know me, you know I love my dogs, I have three. And here are my...
Epiphany!
I am a great lover of words. As a graphic designer, I’m working with them all day, moving them, resizing them, changing their emphasis with colour, or italics, or bold, or capitalisation, or kerning them, punctuating around them like a gardener tending and weeding....
May the 4th be with you…
With your website as a communication tool, and Social Media as an ever-increasingly important marketing tool, storytelling is indicated as one of the key business skills that you need. I’m a designer, not a writer, I work with writers to tell compelling business stories, and I know when I hear a good one. How is your story telling? Are your marketing communications telling the story you need told?